T2O是创立于2021年的新式原叶茶饮空间品牌，以“动态”为理念，“一茶三饮”为核心，致力于探究与呈现新中式茶饮生活。我们以“融合”为概念，通过文字的粗细变化来传达茶饮间的交融意味，并借用丰富的色彩系统来规范其庞大的日夜交替品类，最终形成一套时刻在流动中的视觉形象。
T2O is a new style original leaf tea beverage space brand founded in 2021, with the idea of "dynamic" and the core of "one tea, three drinks", dedicated to explore and present the new Chinese style of tea beverage. We use the concept of "fusion" to convey the blending feeling amoung tea drinks through thickness changes of fonts. We apply a rich color system to standardize its vast category of products of day and night alternations, ultimately forming a constantly flowing visual system.
